5 Important SEO Trends in 2018

At last count, Google’s ranking algorithm has over 200 factors, making it tough to get to or remain in the top search results. And to add fuel to th

5 Tips to Improve Your Social Media Content Strategy in 2018

Social media has been used for years by businesses to reach target audiences. Facebook, Twitter and LinkedIn are platforms that have proven to be very

10 Web Design Trends to Consider in 2018

Web design is driven by numerous factors. There's the need to innovate, to stay ahead and to create responsive web pages while ensuring users enjoy br

Retargeting Ads Campaigns

What Is Retargeting?

Retargeting ads are basically directed at online consumers considered window shoppers; those who visit your website but

How Voice Search Is Changing Digital Marketing

Siri, Alexa, Echo, Cortana, Google Home—just a few of the voice-activated tools being used for searching on the internet—are being used at an incr

Content Marketing Tips

Content marketing, according to its Dictontionary.com definition, is “a type of marketing that involves the creation and sharing of online material

White Hat vs. Black Hat SEO

If you’re interested in Search Engine Optimization (and if you’re trying to solicit business online, you should be) you need to know the differenc

How the Micro Moments Evolution Impacts SEO

Did you know that mobile devices are being used for internet searches more than desktop computers? Over half of searches originate from a smart phone,

Impact of Video on SEO

We have stressed in previous blogs that web content is key to your SEO. Not only is it important to create fresh, new content, but creating interestin

Google Posts Now Available on GMB

If you’ve been reading my posts at all, you know you need a Google My Busine